How to Improve Customer Retention with Push Notifications on WooCommerce
WooCommerce is a popular e-commerce platform allowing users to easily create their online store. As a WooCommerce store owner, one of your primary goals should be to retain customers. Repeat customers are essential to the success of any business. One way to improve customer retention is by using push notifications. In this article, we’ll discuss how you can use push notifications on WooCommerce to improve customer retention.
8 Ways WooCommerce Push Notifications can Improve Customer Retention
It’s time to incorporate push notifications into your marketing strategy. Learn how push notifications can help you retain customers and grow your business.
- Remind customers of abandoned carts
- Promote deals and discounts
- Notify customers of new products
- Send personalized recommendations
- Notify customers of back-in-stock items
- Send reminders for recurring purchases
- Engage with customers after a purchase
- Send personalized messagesPush Notifications for Woocommerce
Remind Customers of Abandoned Carts
One of the primary reasons for cart abandonment is customers forgetting about the items in their carts. By sending push notifications to customers who have left items in their carts, you can remind them of the items they left behind and encourage them to complete their purchase.
Promote Deals and Discounts
Everyone loves a good deal, and push notifications can effectively promote your latest deals and discounts. By sending notifications to your customers, you can encourage them to take advantage of your offers and return to your store.
Notify Customers of New Products
If you’ve recently added new products to your store, let your customers know! By sending push notifications to your customers, you can notify them of the latest additions to your inventory and encourage them to check out what’s new.
Send Personalized Recommendations
Personalized recommendations are a great way to engage with your customers and make them feel valued. By sending push notifications with product recommendations based on their previous purchases, you can encourage customers to return to your store and make additional purchases.
Notify Customers of Back-in-stock Items
If an item that was previously out of stock becomes available again, send push notifications to your customers who are interested in that item. This will let them know that the product is back in stock and encourage them to make a purchase.
Send Reminders for Recurring Purchases
If your store offers products that customers need to purchase regularly, such as pet food or household supplies, send push notifications to remind them when to reorder. This will make it easy for your customers to reorder their favorite products, which can help improve customer retention.
Engage with Customers After a Purchase
After a customer makes a purchase, use push notifications to engage with them and encourage them to leave a review or share their purchase on social media. This will help build brand loyalty and keep your customers coming back.
Send Personalized Messages
When you care about your customers, they care about your company and become loyal, long-term customers. The key to success is to send short and sweet messages. Push notifications are designed to capture attention and convey a particular message. To keep your text punchy and intriguing for your audience, keep it under 120 characters for iOS users and between 60 and 90 characters for Android users.
Refine your push notifications to get the correct content. Use the WooCommerce push notifications as part of your plan to strengthen connections, increase engagement, and improve customer retention.