How to Enhance Your E-Store with an Order Cancellation Email Extension

by Trevor

Have you ever gone through the time of facing difficulty because of order cancellations? If you are running an ecommerce business then you might have gone through the frustration of order cancellation. As a store owner, once the order has been canceled, it’s common to assume that the customer interaction with you has ended here, but at that moment, you can easily turn the order cancellation into your sales.

You must be wondering how it is possible to turn. Don’t get worried! In this guide, we will show you a simple solution to easily enhance your e-store using an order cancellation email extension. Let’s explore how adding this extension can enhance the store and ensure customers get a smooth experience.

What is Order Cancellation Email?

WooCommerce plays its part in sending an email to the admin once the store administration cancels any order. These notifications are only seen by the admin, and customers do not get notified about the order cancellation email. By using the order cancellation email for WooCommerce by KoalaApps you can easily fix the problem of notification that does not update customers about their order. This extension helps you to automatically send an email to the customer when any of the orders is cancelled on the store so that they can get notified accordingly.

As order time passes, the buying number and customer number increase, so order cancellation might also increase based on certain conditions, like out-of-stock, improper delivery information, payment issues, loss or damage of any shipping package, etc. It is important to let the customers know the reason for order cancellation and build a good enough reputation for your store in the market.

Few common reasons why customers might cancel an order

Following are some common reasons that will help you know why the order cancellation occurs:

Out of Stock

When the number of customers increases, the item ordered becomes out of stock in the store due to large numbers of purchases, and the inventory becomes empty, which results in the admin canceling the order as they are unable to fulfill it.

Improper Shipping Details

Some customers do not enter accurate shipping information, which causes the admin to cancel instead of sending the package to the wrong address.

Payment Difficulties

The admin side can also cancel the order if there is a payment issue. Difficulties in payment mean rejection of a debit or credit card or a payment conflict. The order is canceled to ensure that the business does not lose money.

False Recognition

The store owner has the right to cancel an order if it seems suspicious or fraudulent. This is to secure the business from multiple scams.

Removal Of Product

If any product seems to be discontinued in the store after the order is booked, the administration cancels it to avoid any disappointment that might occur to the customers.

Cancellation Request by Customer

There are a few times when a customer cancels the order because they have changed their mind or want to buy something else instead of the book. Or they find some good deals elsewhere. Rarely, in such cases, does the admin have to cancel the order to meet the customer’s request.

There are alot of reasons, but the above explained are a few to let you know why the order has been canceled. These reasons help you to run your business smoothly and maintain a good relationship with your customers, which leads to improved store performance and generates revenue with customer satisfaction.

Why Would You Care About Order Cancellation Emails

Building Trust

You can send a cancellation email to your customers. This shows that you are concerned about them and want to keep them updated, which builds trust and satisfies customers’ desire to shop again.

Reduce Customer Confusion

If you dont explain the cancellation of the order, then customers might feel frustrated. A simple order cancellation email for customers reduces confusion.

Reassure Customers to Enhance Sales

You can easily enhance your store sales rate by providing the reason to the customer about the order cancellation which will result in reassurance of customers. This step will encourage them to shop again with satisfaction.

Boost Customer Experience

By sending an email after order cancellation, you can turn a negative thought of the customer into a positive thought. Sending emails increases customers’ experience and shows how much you value your customers.

Secure Brand Reputation

You can effortlessly communicate the reason for order cancellation with the customers through email because it will protect your store’s reputation.

How To Implement It On The Store?

If you want to implement the order cancellation email in your store, it is not tough; you just have to follow a few steps.

Following are the steps you can go through with:

Make sure to use the right extension for your store. The right extension/plugin depends on your ecommerce platform, such as Shopify, Magento, WooCommerce, etc. You just have to simply search for an extension that supports the automation of order cancellation emails in your store. There are several plugins and extensions which are easy to install and customize according to your brand identity.
Effortlessly personalize the email content with each customer name and customize the order cancellation details. Make sure to customize a message for the feedback or offer a discount/incentive to keep your customer satisfied. The important point is to keep the tone helpful and user-friendly
Ensure you go with the plugin or extension that automates the process; when the order is canceled, an email is sent to the customer immediately. This prompt response provides clear communication with your customers.
Testing and monitoring of any features is important so make sure before you go live the email is tested properly and see while testing that everything looks perfect or not. If there are leaks in between, so ensure to fix them before going live. This testing and monitoring will help you run the email and check the results to see how customers are responding.

Benefits of Order Cancellation Email

Adding the order cancellation email in your store provides benefits to the customers in every way possible. Here is how it benefits:

You can easily enhance the customer experience if the order is canceled and hasn’t shipped to the specific customers. However, still, you show a concern that their experience and feedback are important to you. This creates a high sales possibility and boosts your overall store by satisfying customers.
You can easily offer multiple deals, discounts and incentives in the case of order cancellation through your email to customers. This lost sales phase can turn into the possibility of future sales by the customers, yet it is the simplest way to generate revenue on your site.
The major benefit comes when your customer feedback can help you create a better store. You have to simply gather the email’s feedback and see how you can customers your store according to your customers desires. It can be service, pricing, product details, shopping experience, checkout process, etc. Your customer insights will guide you to improve your store performance and create a top-notch ecommerce store in the market.

Conclusion

In conclusion, order cancellation emails are the simplest way to enhance your e-store in the market, but for this, you have to go with the selection of the right extension or plugin for your store. You can easily notify customers, reduce customer confusion, boost their experience, and create trust while satisfying them. This will help you turn your lost time into future sales. Try to implement the Order Cancellation Email extension by KoalaApps on your store and see how it will improve your customer experience and secure your brand reputation in the market.