How to Improve Customer Order Experience – 7 Tips for Beginner Store Owners

by Trevor

Once you grab customers’ attention, the next step is to make them buy a product or service from you. If the ordering process is simple, more customers will buy from you, but if it’s not, you will face a high cart abandonment rate.

To solve this issue, you should focus on optimizing your order system and in this article, we have just the right tips for you. Explore ways to make shopping easy for your customers & easily reduce cart abandonment.

Improve Customer Order Experience – 7 Tips

Below are seven simple and easy-to-follow tips that will help your customers shop with ease on your store:

Maintain a responsive web design
Offer product customizations
Sync inventory with your order system
Keep order statuses updated
Make It Easy for Customers to Pay
Offer a seamless checkout process
Allow users to track their orders

Now, we will explore each of the above tips, one by one, to see how they can help you improve the user shopping experience.

1-Maintain a responsive web design

As more and more people use their phones to buy products online, it is important for websites to have a responsive online design. With a responsive web design, your site can adapt to any device, whether it’s a tablet, desktop, or phone. This adaptability allows customers to navigate your site easily, regardless of the screen size. When your site adjusts seamlessly, users can browse products, read descriptions, and make purchases without unnecessary zooming or scrolling.

With a responsive design, you can reduce customer frustration, keep users engaged, and reduce the chances of cart abandonment.

2-Offer product customizations

Customizations are an easy way to make the shopping experience more special for customers.

If customers can personalize products, they are more inclined to buy those items. You can offer customizations on your store, through an easy order chat system. Simply use the Order Chat for WooCommerce plugin and allow customers to communicate directly with the admins from the order detail page on My Account.

Let users share their product requirements with you and upload files if needed. This step wilL greatly enhance their shopping experience and will allow for swift product customizations.

3-Sync inventory with your order system

Imagine you visit a store, and just when you are about to finish your order, you find out that the product is unavailable. That is extremely frustrating and shows an unprofessional image of a store. Luckily, there are ways to tackle this, and one way is to integrate your order system with your inventory.

Once both are joined together, product price and stock are automatically updated, and you dont need to manually change anything. Doing so will improve the ordering experience on your store, & will ensure customers are able to make quick orders without any inconvenience.

4-Keep order statuses updated

Keeping users well informed about their order status is essential for a positive shopping experience. Frequent updates at key stages—like when an order is placed, packaged, shipped, and delivered—helps customers feel confident and valued.

You should automate these order updates on your store to minimize the risk of human error and ensure timely communication. Additionally, you can follow up after delivery with a simple satisfaction check to further enhance their experience.

5-Make It Easy for Customers to Pay

Streamline the checkout process to make it as straightforward as possible, reducing any potential confusion for customers. Offer a variety of payment options so that customers can choose their preferred method, which ensures smoother transactions and timely payments.

As you add various methods, you can choose from a variety of eCommerce payment options, and contactless payments like Paypal, Google Pay, Apple Pay, etc.

6-Offer a seamless checkout processes

As customers reach their last stages of shopping, you should ensure that their checkout process is as simple as possible. A user friendly and intuitive process ensures customers aren’t overwhelmed by the steps needed to complete their purchase.

On top of a quick and simple checkout form, you can also use promo codes or coupons to offer special deals. To boost customer loyalty, you can also choose to reward your loyal customers to make their shopping experience more special.

7-Allow users to track their orders

When you allow customers to track their orders, you ensure they are well-informed of each order stage and are aware of how far the order is from delivery.

As explained before, customers should be informed of their order status, but if you allow live tracking, it makes the process even more intriguing for customers.

You can benefit from such a system by Integrating an order-tracking feature on your website. With the system, you can provide real-time updates, letting customers see exactly where their order is and if there are any delays. As you integrate an order tracking system into your store, make sure it’s reliable so customers receive their orders promptly and without issues.

Conclusion

So this was our simple guide on how to improve the shopping experience on a website. We have shared 7 tips, including: maintaining a responsive web design, using the WooCommerce Customer Chat, syncing the order system with inventory, and much more.

We recommend that you review each of the above tips and then implement each one in your store for maximum benefit.
For more content on best e-commerce practices, web plugins, SEO, and more, visit Koala Apps.